Audio Visual Marketing
A strong type of advertising including sounds and visual components. Figures of Speech in the Translation of Audiovisual Advertisements.
Audio visual ads, such as YouTube TrueView ads or pre-roll, mid-roll, or post-roll streaming ads, are a type of advertising format that utilises video and audio elements to convey a marketing message, that could run in-App, across website, or even in OTT (over the top).
Because visual communication is more effective than words alone, it helps you understand complex concepts quickly and easily, grabs attention, and builds relationships. Visuals can also help you better understand complex ideas and data.
TV COMMERCIALS
TV advertising has several advantages that make it an effective form of advertising.
The first advantage is that it reaches a wide audience. According to Nielsen, the average American watches more than four hours of TV per day. This means that a 30-second commercial during prime-time can reach millions of people.
CORPORATE VIDEOS
In fact, corporate videos for websites work best when they focus more on product uses and industry trends than sales or hype.
Videos remind people that your company is run by people who share similar values and beliefs. Videos let you tell your story in an entertaining or interesting way.
ANIMATED FILMS
Save time. People are more likely to watch a video than read a lengthy document or website.
An animation will not only save your audience time but also make sure your message gets across.
If you're giving a presentation, you can save time by playing the animation rather than preparing the slides and talking.
EXPLAINER VIDEO
A good explainer video is short, simple, targeted, and resonates with its viewers
Explainer videos are short online marketing videos, usually between 30 seconds to two minutes long, that explain your company's product or service.
People want to know how things impact them.
PRODUCT SHOOT
Product photography is a branch of photography that involves photographing products with the intention of displaying, promoting, and highlighting certain features of a product.
Product images are your ambassadors. They represent your brand across a range of marketing channels, both on- and offline.
Video Content Helps Spread Brand Awareness.
SOCIAL MEDIA CONTENT
Maximize Social media impact through strategic video creation
A well-executed video can capture your customers' attention, educate them about your company and products or services, and inspire them to take action –all in only one social media post.
The power of video for brand awareness cannot be overstated.
Breakdown of the Video Production Process
First, come up with a concept.
Second, write a script.
Third, perform pre-production planning.
Fourth, shoot the video
Fifth, edit the video.
Sixth, distribute and optimize the video.
Seventh, promote the video.
Do we provide an end-to-end video production
Yes, we do! The video production strategy involves conceptualization, ideation, scripting, storyboarding, preproduction, production, and post production. We work in every possible medium and offer full-service for video production.
Do we help in promoting the video
Yes! Our work does not stop after post production. After completing a project, we leverage our digital marketing skills to promote the video in an appropriate platform to create an audience and generate leads.
Tentative Budget To Produce A Video
The budget will depend on the scope of work. If it is a shoot-based video production, factors that determine cost would include scripting, number of days, equipment used, number of shoot locations, remuneration for artists (actors, models, MUA, stylist), etc.
If you need an animated video, it will solely depend on the complexity of the project. Technical complexity in animation videos differs from 2D explainer videos to 3D model videos.